Top 5% of Trademark Lawyers in El Paso, Texas | UpCounsel

El Paso Trademark Attorneys & Lawyers

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Richard G.

Richard Gora

172 reviews
Looking for an attorney with experience? Richard Gora is the exact attorney you want. Having defended over 100 cases both in state and federal courts and working with clients from around the globe, Richard has an array of different experiences. His services are wide-ranging and include business litigation, securities litigations, employment litigation, and business counsel. Prior to founding Gora LLC, he worked for Finn, Dixon & Herling LLP for eight years.
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Joshua G.

Joshua Garber

222 reviews
Representing notable clients like Tesla and the City of Los Angeles, Josh Garber excels at helping clients with employment and labor laws. Many of his past clients have had great success using Josh for employment agreements and Division of Labor Standards Enforcement (DLSE) hearings. With his practical advice, he has even helped clients avoid going to court.
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Randy M.

Randy Michels

230 reviews
Randy Michels is a trademark attorney with more than 15 years of experience. He also has experience in intellectual property law and copyright law. Randy has a license to practice law in Tennessee and has represented many large organizations, including Xero and Ario. He has a J.D. in law, which he obtained from the Vanderbilt University Law School. Randy started his own law firm, Trust Tree, in 2015, where he provides trademark services for corporate clients.
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Austin J.

Austin Jones

Austin Jones is a partner attorney at the Law Office of Gideon and Jones, PCCL. He focuses on assisting companies and professional entrepreneurs in forming new companies, as well as in managing corporate legal issues. Austin has worked for the Court of Appeals in Texas and was a legal assistant at Hance Scarborough between 2009 and 2010. In 2014, Austin obtained his J.D. in law from the Texas Tech University. He is also registered with the Texas Young Lawyers Associations.
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Chad B.

Chad Berry

2 reviews
Chad Berry is a business lawyer who has been serving corporate clients for the past two decades. He is experienced in numerous business legal practice areas, including debt and bankruptcy, real estate law, as well as securities and finances. Chad is licensed to practice law in Texas and received his legal degree from the Western Michigan University Cooley Law School. Since November 2009, Chad has been serving as a shareholder of Adams, Lynch & Loftin.
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Ignacio B.

Ignacio Bellver

Ignacio Bellver is a licensed patent attorney that is based in Texas. He is licensed to practice law in Peurto Rico and is also a member of the Texas Patent Bar. Ignacio primarily focuses on patents, with exceptional experience in dealing with legal cases related to trademark and copyright law. He obtained his legal degree from the University of New Hampshire School of Law. Ignacio has been the principal IP counselor at the Intellectual Property & Technology Law Group since 2016.
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Kyle K.

Kyle Kinzy

2 reviews
Kyle Kinzy is a corporate attorney who has been practicing law for more than two decades. He is licensed to practice law in both Illinois and Texas. Kyle received his law degree from the South Texas College of Law. He is exceptionally experienced in dealing with commercial contracts, including drafting, negotiating and reviewing. Kyle has represented numerous corporate clients, including Total Home Professionals, Papa John’s Pizza Franchisee and Urban Green Technologies.
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Richard C.

Richard Cuccia

Our law firm serves small to medium-sized companies. We are outside in-house counsel for growing companies. We pride ourselves in serving as the DAILY counsel for businesse... read more
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Richard E.

Richard Eldredge

255 reviews
Richard Eldredge is a corporate attorney and a professor of law. He has over seven years of experience and is licensed to practice law in Texas. Richard is experienced in patents and business formation, as well as trademark and copyright law. He received his degree in law from the La Verne College of Law. Richard has been a patent attorney and engineer at the Eldrege Law Firm since September 2005.
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Anil A.

Anil Ali

Anil's firm is an intellectual property and business law firm dedicated to ensuring their clients' intellectual property rights and ideas are protected so their dreams can come true. As an attorney registered to practice before the U.S. Patent and Trademark Office with the ability to tackle any scientific field, Anil can help clients achieve their intellectual property goals.
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Legal Services Offered by Our On-Demand El Paso Trademark Attorneys

Our experienced El Paso trademark attorneys & lawyers represent individuals and businesses with everything they need to secure and protect their trademarks. Our attorneys can help individuals with everything from trademark clearance searches to determine whether the desired mark is available for adoption, use, and registration. By reviewing the search reports thoroughly, they can conclusively determine the extent to which a mark is already being used and the potential success of filing a trademark.

Trademark licensing can be complex, but our trademark attorneys have experience drafting agreements on behalf of both licensees and trademark owners - thus allowing you to capitalize on your valuable intellectual property. Our El Paso trademark attorneys can also draft and file your trademark with the United States Patent and Trademark Office (USPTO), including Intent to Use and Use in Commerce applications.

Our attorneys can also help protect your trademark around the globe by assisting clients with filing trademark applications under the Madrid Protocol, which allows trademark holders to obtain protection in multiple countries by filing a single application.

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Related Articles


Dead Trademark

  • 7 min read

What Is a Dead Trademark?

A dead trademark is a trademark that was once registered or applied for and that the Patent and Trademark Office doesn't recognize anymore. Individuals and companies can register and use a dead trademark. When this happens, the original business can no longer use and seek protection for that trademark.

What Is a Trademark?

According to the USPTO, a trademark is a "word, phrase, symbol or design, or a combination of words, phrases, symbols, or designs, that identifies and distinguishes the source of the goods of one party from those of others." A service mark is the same thing but refers to a

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Lanham Act

  • 8 min read

What is the Lanham Act?

The Lanham Act created a national trademark registration system. Enacted in 1946, this act also protects a trademark owner against others using similar marks.

The Lanham Act also provided a way for companies to watch for modifications to their trademarks. This section of the law, called trademark dilution, gives the owner of a famous trademark a way to protect it from changes. No other person or company can use the mark in a way that reduces how unique it is. The Lanham Act allows legal entities to consider the implications of issuing a trademark under the trademark laws.

Also called the Trademark Act of 1946, this legal statute oversees unfair

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Trademark Design

  • 3 min read

What is Trademark Design?

A trademark design is any word or icon that represents a company's name, or its brands, products, or services.

Standards for Trademark Design

A company's trademark design must meet United States Patent and Trademark Office standards for uniqueness. The design cannot be too generic, and it cannot resemble a trademark applied for or registered by another company. If your company's design looks too much like another company's design, the trademark office will deny your trademark application.

Reasons to Consider Using Trademark Design

  • Registering your trademark gives you priority over its use and allows

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Trademark Cease and Desist

  • 10 min read

A trademark cease and desist letter asks a third party to stop using a trademark in commerce. Failure to do so can lead to a lawsuit, legal action, and fees. Whether you send or receive a cease and desist letter, consult an attorney to determine the right course of action for your situation.

Why Is Trademark Cease and Desist Important?

Trademarks protect any of the following that's directly related to a company and its products or services:

  • Unique business names
  • Slogans or catchphrases
  • Logos
  • Domain names
  • Other intellectual property

Since trademarks are used in commerce, they are important for protecting your business and its livelihood.

The United States Patent and Trademark Office (USPTO) registers federal trademarks for interstate commerce. The Lanham Act, also known as the Trademark Act, governs trademarks.

A trademark gives the owner exclusive rights to u

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How to Trademark Something

  • 11 min read

How to Trademark Something

How to trademark something requires several steps to take in order to trademark your intellectual property.

1. Select a Non-Generic Trademark

You cannot legally trademark something that is generic. The stronger your mark is, the easier it will be to prevent people from using it. Every mark falls into at least one of these categories.

  • Fanciful: This is something like an invented word that has no real meaning.
  • Arbitrary: This is an actual word that has a known meaning, but is not in any way related to the product or service that you are offering. For example, the company Apple is arbitrary because although apples are a type of fruit, the company Apple sells computers.
  • Suggestive: This is a type of mark that suggests a co

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