
Melissa Simpson
Senior Sales Manager
Education
MBA, Australian Institute of Business
Public Relations Diploma, University of Victoria
Marketing Diploma, Northern Alberta Institute of Technology
Real Estate Development Certificate, University of Calgary
Expertise
Legal, Real Estate, SaaS, Sales, Marketing, Public Relations, Customer Service
About
Melissa Simpson is an accomplished sales and business development leader with 16 years of diverse experience spanning sales, marketing, and public relations. As Senior Sales Manager at UpCounsel, she brings her expertise to the legal technology sector, where she has been a key figure since 2021. Her strategic vision and innovative approach to revenue growth have been instrumental in reshaping how legal services are delivered through technology.
Melissa’s career is defined by her ability to identify opportunities and craft tailored solutions that address the unique needs of clients and legal professionals. Drawing on her MBA and extensive leadership experience, she specializes in consultative selling and building meaningful, high-value relationships. Her efforts have significantly enhanced UpCounsel’s reach and impact, ensuring that the platform remains a trusted resource for clients seeking top-tier legal support.
In addition to her sales acumen, Melissa brings a keen understanding of marketing and public relations to her role, enabling her to bridge the gap between product offerings and customer needs. Her background in real estate and legal services further enriches her insights into market trends and customer expectations. At UpCounsel, she continues to lead with purpose, creating innovative strategies that set the standard for excellence in the legal tech space.