
Beatrice Sainz
Director of Customer Success
Education
Bachelor’s Degree, Indiana University
Paralegal Certification, Metro Denver
Expertise
Legal, Technology, SaaS, Customer Management
About
Beatrice Sainz serves as the Director of Customer Success at UpCounsel, where she combines her extensive experience in legal services and customer success to enhance client satisfaction and optimize attorney engagement. With over six years of industry expertise, she is a driving force behind initiatives that ensure UpCounsel’s platform serves as a trusted resource for legal professionals and clients alike.
In her role, Beatrice collaborates with attorneys and clients to maximize the value of their interactions on the platform. She is deeply committed to creating seamless user experiences, designing processes that foster meaningful relationships, and promoting long-term partnerships. Her passion for client advocacy and her deep understanding of legal workflows have positioned her as a key player in advancing the company's mission to make high-quality legal services accessible to everyone.
Beatrice’s background in paralegal work complements her leadership in customer success, allowing her to bridge the gap between technology and legal expertise effectively. She has spearheaded initiatives to expand UpCounsel’s attorney network, identifying top legal professionals to enhance service offerings. Her vision and leadership ensure that every user’s journey on UpCounsel is not only efficient but also transformative.