For purposes of this Agreement, “Site” refers to the Company’s website, which can be accessed at [Company URL] [or through our mobile application].
“Service” refers to the Company’s services accessed via the Site, in which users can [description of services].
The terms “we,” “us,” and “our” refer to the Company.
“You” refers to you, as a user of our Site or our Service.
I. INFORMATION WE COLLECT
We collect “Non-Personal Information” and “Personal Information.” Non-Personal Information includes information that cannot be used to personally identify you, such as anonymous usage data, general demographic information we may collect, referring/exit pages and URLs, platform types, preferences you submit and preferences that are generated based on the data you submit and number of clicks. Personal Information includes your email [insert specifically what personal information your website collects, i.e. address, date of birth, marital status, contact information, etc.], which you submit to us through the registration process at the Site.
1. Information collected via Technology
· [list typical things you may want to track]
The Company may use both persistent and session cookies; persistent cookies remain on your computer after you close your session and until you delete them, while session cookies expire when you close your browser. [For example, we store a persistent cookie to track [_____]].
2. Information you provide us by registering for an account
3. Children’s Privacy
The Site and the Service are not directed to anyone under the age of 13. The Site does not knowingly collect or solicit information from anyone under the age of 13, or allow anyone under the age of 13 to sign up for the Service. In the event that we learn that we have gathered personal information from anyone under the age of 13 without the consent of a parent or guardian, we will delete that information as soon as possible. If you believe we have collected such information, please contact us at [Company contact email address].
II. HOW WE USE AND SHARE INFORMATION
In general, the Personal Information you provide to us is used to help us communicate with you. For example, we use Personal Information to contact users in response to questions, solicit feedback from users, provide technical support, and inform users about promotional offers.
We may share Personal Information with outside parties if we have a good-faith belief that access, use, preservation or disclosure of the information is reasonably necessary to meet any applicable legal process or enforceable governmental request; to enforce applicable Terms of Service, including investigation of potential violations; address fraud, security or technical concerns; or to protect against harm to the rights, property, or safety of our users or the public as required or permitted by law.
III. HOW WE PROTECT INFORMATION
We implement security measures designed to protect your information from unauthorized access. Your account is protected by your account password and we urge you to take steps to keep your personal information safe by not disclosing your password and by logging out of your account after each use. We further protect your information from potential security breaches by implementing certain technological security measures including encryption, firewalls and secure socket layer technology. However, these measures do not guarantee that your information will not be accessed, disclosed, altered or destroyed by breach of such firewalls and secure server software. By using our Service, you acknowledge that you understand and agree to assume these risks.
IV. YOUR RIGHTS REGARDING THE USE OF YOUR PERSONAL INFORMATION
V. LINKS TO OTHER WEBSITES
VII. CONTACT US
Any [GREEN] highlighted language is intended to be filled in by the user. Any [YELLOW] highlighted language is considered optional or conditional by the attorney community. Consult with an attorney before using this document. This document is not a substitute for legal advice or services. Refer to our Terms of Service for more details.
This form has been prepared for general informational purposes only. It does not constitute legal advice, advertising, a solicitation, or tax advice. Transmission of this form and the information contained herein is not intended to create, and receipt thereof does not constitute formation of, an attorney-client relationship. You should not rely upon this document or information for any purpose without seeking legal advice from an appropriately licensed attorney, including without limitation to review and provide advice on the terms of this form, the appropriate approvals required in connection with the transactions contemplated by this form, and any securities law and other legal issues contemplated by this form or the transactions contemplated by this form.
- E-commerce store
- Mobile app
- Facebook app
- Desktop app
- SAAS app
- Other digital products,
The Basics of Privacy Policies Around the World
Rules and regulations for privacy policies vary depending on where you are based and what legislation you fall under.
- The Gramm-Leach-Bliley Act obliges companies to display clear and accurate information about their data collecting practices. It also limits the usage and sharing of users' financial data.
- The Content Eraser law applies if you collect data from minors (under the age of 18). This means that you have to have an easy way for minors to delete the information or content that they have posted on your service.
- The Student Online Personal Information Protection Act (SOPIPA) is a California regulation that prohibits websites from sharing data from K-12 students and using that information for direct advertising to these students for a non-educational purpose.
Canada has the Personal Information Protection and Electronic Documents Act (PIPEDA). This law states that there are certain limits and that companies need to organize personal data that they are gathering and using, and they must disclosure this information to their users.
If a third party - such as an app or email marketing website - is involved in collecting the personal information, you will need to disclose that.
Some of the most important things to cover are:
- What personal information you are collecting through your website.
- Any information about cookies you use.
- How you are using the personal information you collect.
- If you will be disclosing their details to a third party, you must explain why and in what capacity.
- Further information about the security of the data you collect and how you are keeping it safe.
- Explain how the user is able to control their information once it has been given.
- Let the user know that changes can be made at any point in the policy, so they should review it regularly.
- Contact information where the user can reach you regarding questions they have about the policy.
- You may also mention that users have a right to view and verify the information you collect about them.
- A statement like, "We will not share your information with any third party," could get you into a lot of trouble. This is most likely untrue. When it comes to the internet, there may be a lot of third party companies that you are sharing your users' information with. This includes, but is not limited to, your site's hosting company, your user's own ISP, the mail service delivering any purchases made by your customers, or the bank that takes your credit card payments.
- Another statement that causes some businesses problems is, "We collect your personal information using the forms you fill out on this site." While you may be using a form to collect information, you are also likely collecting personal information about your website's users from text messages, e-mails, phone calls, and posts, or from other outside sources. Be sure to state every location from which you collect information.
Examples of Privacy Policies
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