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Rhea De Aenlle
E-Commerce, Privacy and Data Security
California
CA, Patent Bar, CIPP/US, CIPP/E
"She is so intelligent"
About
Rhea works with e-commerce clients on matters that include reviewing, drafting, and negotiating commercial agreements such SaaS agreements, terms of services, privacy policies, data processing agreements,… read more business associate agreements, software licenses, service agreements, cloud services, and master service agreements.
Rhea also has significant experience working with life science companies on matters such as technology development, patent strategy, clinical trials, research & development, material transfer agreements, and confidentiality agreements.
upcounsel
experience
Practice Areas
Client Reviews
"Fast, responsive, but also patient and walked me through every important detail. Found things missed by others. Strongly recommend."
"Passionate and knowledgeable. I'd definitely do business with Rhea again in the future!"
"Rhea is great! my second time working with her and certainly not the last"
"Rhea is great! She's responsive, thorough and pays a great deal of attention to detail! Would definitely work with her again"
"Rhea is great and easy to work with. Thorough and very knowledgeable."
""As a lawyer, I do not always know all areas of law but I certainly have an awareness of the qualities of a good lawyer. Rhea has these qualities. I engaged Rhea to review a consulting agreement for my company with a major global organization. Rhea was thorough in her review - pointing out details and their implications, all along providing explanations that were clear and informative. She clearly had mastery of the area of legal area. Additionally, she was responsive to all of my questions in a timely and complete manner. Further, her attitude made it clear that she has a passion for her work and made it fun for me to work with her!""
Work History
Law Office of Rhea de Aenlle
Commercial, Privacy, and Intellectual Property Attorney
May 2018 - Present
• Advise clients about privacy and security laws, GDPR, CCPA, HIPAA, and FERPA
• Review, draft, and negotiate service (MSAs), SaaS, marketing, software and content license, and cloud services agreements
• Draft terms of services, privacy policies, data processing agreements, BAAs, clinical trials and MTAs
• CIPP/US, CIPP/E, registered patent attorney
Pepper Hamilton
IP Practice Group Associate
Mar 2008 - Feb 2018
• Drafted SaaS, content, advertising and marketing, supply, outsourcing, services, consulting, services, purchase, OEM, and distribution agreements
• drafted and negotiated patent, trademark, and software licensing agreements
• Researched, interpreted, and drafted terms and conditions which covered regulatory compliance, privacy and data security, and HIPAA
Leiner Health Products, LLC
Corporate Attorney
Oct 2004 - May 2007
Advised product development, purchasing, quality/regulatory, sales, marketing, finance, operations, IT, and legal matters for over-the-counter drug and vitamin manufacturer; counseled management on patent liability; negotiated and finalized product development agreements, resell and distribution agreements with big pharma, and multinational retail companies
Invitrogen Corporation (formally the name of Life Technologies Corporation)
Corporate Transactional Intellectual Property Attorney
Oct 2001 - May 2004
Drafted and negotiated licensing and R&D agreements for this biotech product development company.
• Advised Business Development; trained business unit to use term sheets to negotiate business terms
• Closed many commercial transactions such as purchase, supply, manufacturing, OEM, telecommunications, and service agreements for both domestic and international business units
University of Southern California
Senior Technology Licensing Associate
Sep 1999 - Sep 2001
Managed comprehensive technology transfer program. Negotiated patent licensing agreements and identified novel inventions. Taught patent law and licensing to researchers and faculty.
City of Hope National Medical Center and Backman Research Institute
Senior Technology Transfer Manager
Aug 1994 - Aug 1999
Led technology transfer program; negotiated licensing agreements; evaluated invention disclosures and managed patent portfolio at this leading cancer research and treatment center.