Don Reeve
Commercial, Technology, Data Privacy, Marketing, and Ad Tech Counsel
California
CA, NV
About
I work and collaborate with all levels of management and cross-functional teams (including business operations, engineering, and product) to advise on product development, roll-out, and compliance, to review, negotiate, and draft straightforward agreements, to ask good questions, to identify and address potential data collection and privacy issues, to break down complex legal issues so they make sense, and to take action to keep the business and deals moving forward.
experience
Representative Clients
Practice Areas
Client Reviews
"Don drafted an updated privacy policy for our new websites and new exhibits to our standard terms to ensure compliance with new privacy laws like GDPR. Don worked closely with us to understand our business, what data we collect, how that data is collected, shared and used to ensure our policies are accurate and that we obtain the necessary consistent to comply with new laws and regulations and to conduct everyday business. Don made GDPR easier to understand and provided training and guidance to our legal team. We will definitely love to use Don again."
"Don was the lead counsel to draft the licensing terms for us of our intellectual property to create a walk around virtual reality experience. Don went out of his way to explain everything in terms that we could understand and worked hard to move the discussions forward and to ensure the document reflected our business terms. We will definitely use Don again for our licensing needs."
Work History
Perspectives Law Group
Sr. Counsel
Oct 2012 - Present
Providing legal services to global technology clients, including product development, roll-out, and privacy by design (GDPR/CCPA), audience and subscriber acquisition and retention, data collection, use, and licensing, export classification and controls, trademark prosecution and portfolio management, licensing, procurement, corporate formation and governance, and other general legal services.
Sony Pictures
Sr. Counsel, Marketing and Distribution
Oct 2018 - Apr 2019
Reviewed and advised on marketing and co-promotion products, apps, and campaigns including contracts for advertising/marketing technology and licensing IP (e.g., virtual reality, games, etc.), data collection and processing, content and IP licensing, software/platform as a service, events/promotions, merchandise development, and professional services.
Snap
Sr. Counsel, Commercial and Privacy
Mar 2017 - Sep 2018
Reviewed, drafted, and advised on commercial terms and templates to reduce negotiation pain-points and to reflect changes in applicable law and internal policies, including data protection laws (e.g., GDPR, CCPA, etc.). Conducted GDPR Article 30 audit compliance and trained team members on GDPR and general data protection principles. Reviewed and negotiated all types of commercial contracts.
ZipRecruiter
Vice President, Business and Legal Affairs
Jun 2016 - Feb 2017
Reviewed and advised on new product initiatives and upgrades to services and apps. Drafting, reviewing, negotiating, and advising on complex global agreements covering commercial transactions, advertising, marketing, promotions, technology, data privacy, processing and international transfers, cloud-based services and platforms, licensing (technology, content, and data), and sales.
Sony Pictures Entertainment
Sr. Counsel
Sep 2015 - May 2016
Reviewed and advised on global online services and app updates and cross border data transfers and consents including updating terms of service, privacy/cookie policies, subscriptions, loyalty programs, advertising and marketing activities, vendor agreements, and terms and disclaimers for digital and mobile sweepstakes, contests, offers, and promotions covering.
Axiom
Commercial Counsel
Mar 2014 - Sep 2015
Drafted, reviewed, negotiated, and advised global agreements covering commercial transactions, advertising, marketing, promotions, sweepstakes, technology, data privacy, processing and international transfers, cloud-based services and platforms, licensing (technology, content, and data), and sales. Reviewed, drafted, and advised on terms of use and privacy policies for collection and use of data.
Toyota Motor Sales
Sr. Counsel
Aug 2008 - Feb 2014
Managed commercial counsel team. Advised stakeholders on the structuring of complex transactions and negotiated and advised on mission-critical commercial and technology and contracts for customer-facing payment and financing platforms, marketing websites/apps, product development, and subscription and streaming services for entertainment content in company products with various streaming services