Hector Del Cid

Structured, negotiated, drafted and oversaw all company contracts, including complex development and production agreements (e.g., rights acquisition, producer, writer, production services, talent, format licenses and location agreements), product integration, logo use, disclosure, broadcasting, network affiliation, retransmission, multichannel video programming, local marketing, asset purchase

• Counseled Advertising/Marketing and Public Relations business units in connection with Master Services Agreements (MSAs) and SOWs, media buys and IOs, and Ad Agency RFPs; advised on marketing, promotions, sweepstakes and social media contests and events, product placements and brand integrations; familiarity with IAB, CARU, CDA, COPPA, FCC, and privacy and regulatory issues

Drafted, negotiated, redlined, structured and closed commercial contracts from inception to execution, including a variety of operating and capital leases, master service agreements, licensing agreements, marketing and sponsorship agreements, vendor and service provider agreements, product agreements, and customer agreements; drafted non-disclosure agreements, and rider agreements.

Supervised outside counsel to direct and coordinate defense strategies and manage junior staff.

Managed complex document review. Drafted responses to Interrogatories, RFPs, and RTPs. Successfully managed individual cases from inception through dismissal, settlement or trial. Drafted motions, notices, case summaries and case analyses in conjunction with insurance adjusters.

Regularly meet and advise on marketing and promotion issues to ensure compliance for weekly advertisements, marketing events, and sweepstakes for locations in California, Nevada and Arizona.

Review shared marketing campaigns and press releases between El Super and vendors. Negotiated and drafted terms of digital promotion program and El Super App with outside vendors.

Managed grievance and arbitration process, researched and developed proposals, and negotiated UFCW Union Contracts for nearly 1000 employees in California.

Provided counsel on general employment law and labor related matters. Advised personnel policies and procedures and managed labor related claims. Drafted and reviewed employment, confidentiality, and compensation agreements for North American employees.

Prepared, filed, and managed trademark applications domestically and internationally while also working with outside counsel on trade secret protection matters for company’s proprietary import and export trading and e-commerce platforms.

Managed all aspects of full budget theatrical, television, and new media productions relating to the signatory process. Provided oversight of intellectual property rights and clearance issues (chain-of-title), execution of adherence letters, and drafted security and assumption agreements prior to start of production.

Served as a focal contact to independent television and theatrical production companies from inception to post-production on production issues including copyright, lien filings, contract interpretation and drafting, bond returns and residual payments.

Researched and identified UCC/USCO liens and security interests in picture rights, analyzed complex chain-of-title documentation (i.e. assignments, writer/director agreements, production services agreements, sales agency/distribution agreements, and operating agreements), drafted analysis memos, and collaborated with internal departments and other Guilds to promote SAG’s security interests in pictures.

Facilitated dispute resolution and enforcement of the collective bargaining agreement between producers and SAG members. Handled all related investigation and settlement of claims and partnered closely with in-house counsel when arbitration was required.

Trained other Business Representatives on contract interpretation and the signatory process.

Developed internal manuals for various types of agreements, including digital/new media, interactive, low to full budget theatrical, animated and television.

Developed and implemented training workshops on collective bargaining agreement relating to force majeure after WGA strike, hiring minors, options, first look deals, exclusivity and changes to collective bargaining agreement after 2011 ratification.