When Mason and I first built V1 of UpCounsel inside AngelPad, we knew we were going after a massive opportunity, but a very hard problem. Professional services present unique marketplace challenges because of the elevated levels of trust that must be built between the buyer, seller, and marketplace.

We knew we needed the right team to execute on our lofty goals. Appropriately, we put TRUST at the center of our 1st company value – it was our guide to bring together the right people. We looked to hire insanely smart, talented individuals who we could trust early on with big objectives. And, that’s exactly what we did. We wouldn’t be at this scale, growing this fast, or have our almost unbelievable client-side NPS without our remarkable team that has come together to solve this huge problem. It’s been inspiring to watch as our team forged trust with our the thousands of entrepreneurs and growing businesses that use UpCounsel’s marketplace every day.

Want to join the UpCounsel journey? Let us know!

Our theme of trust also applies in our approach to investors. We look for the very best partners where we trust their judgement, and more importantly they trust ours, as we take UpCounsel from one phase to the next. This has played out well for us, and we’ve been fortunate to work with incredible investors like Hunter & Satya @ Homebrew, and David @ Metamorphic.

We are excited to announce another amazing addition to the UpCounsel team as part of our Series A led by Menlo Ventures. Venky Ganesan, Managing Partner at Menlo, will be joining our Board and serving as a critical partner as we continue to scale. His deep marketplace experience and shared vision of the future of work make him a fantastic partner. We’re fortunate and thankful to have him and the rest of the Menlo team in our corner.

But none of this would be possible without a phenomenal community of lawyers, which is core to communicating trust with our customers. At UpCounsel, trusting our lawyers is pretty easy because the hundreds of amazingly talented attorneys in our community have proven time and time again that they can deliver the same level of quality and service as any top tier law firm. It’s been a pleasure to work with these entrepreneurs defining the emerging future of legal services, and our roadmap ahead is hallmarked by many more ways to empower these amazing professionals.

Now the real work begins, and we’ve never been more excited. Onward and upward!

About the author

Matt Faustman

Matt Faustman

Matt is the co-founder and CEO at UpCounsel. Matt believes in the power of online platforms to change antiquated ways of life and founded UpCounsel to make legal services efficiently accessible. He is responsible for our overall vision and growth of the UpCounsel platform. Before founding UpCounsel, Matt practiced as a startup and business attorney.

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