A blog about making your business leaner, faster and smarter

Guidelines for Managing Your Company’s Social Media Policy

The Internet has certainly made life a lot easier when it comes to running a business. Valuable time wasted by chatting at the water cooler has been replaced by social media and timely emails. Those bulky, ugly grey metal filing cabinets no longer take up half the square footage of your office space. You can access all of your files and records via laptop or a mobile device from pretty much anywhere in the world. Landfills are hopefully a little less massive with the increasing use of social media and online marketing and the downturn of junk mail. Yep, our computers and the web have made business more efficient and streamlined…. or has it? 

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Open Licensing, Copyrights, and Patents: How Do They Apply to Cyber Law?

It’s impossible to do business these days without using the Internet. It’s where we meet clients, send purchase orders, research market trends, and even store our data. Many times we don’t think about security breaches or copyright infringement unless it comes up in the news. After all, the chances of having a company who owns the rights to a logo or design that you may have used find your website among the 3.19 billion other websites is like finding a needle in all of the haystacks that ever existed. They may not see your website, but what if they do? It’s always better to be safe than sorry. 

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Facebook Copyright Infringement & The Case Against It

Our lives are consumed by social media and a huge part of success for small businesses and startups comes from exposure on social media. Even solo artists, photographers, and independent filmmakers rely on Facebook, Pinterest, and other sources of social media to boost their careers. However, there is a huge problem looming that is causing controversy – copyright infringement has become more and more prevalent on these sites, and more specifically on Facebook.

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What is a DMCA Takedown Notice?

Copyright laws and the Internet seem almost at odds. After all, how can anyone monitor the over half a billion (yes, billion) websites that exist? Moreover, if your original work does end up on another’s website, how do you file suit? Then again, if someone sends you a DMCA Takedown Notice, what the heck is it and is it binding? 

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How Safe is the Internet Cloud?

The way we do business has vastly changed compared to just a decade ago. While business men and women used to carry large briefcases and quarters for the pay phone, now we can access all of our information regarding payroll, purchase orders, inventory spreadsheets, and end of day summaries from our mobile device. The reason that we have this incredible advantage is because of the Internet “cloud.” So what exactly is the cloud and is your information safe?

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How Companies Can Protect Themselves When Terminating an Employee

One of the biggest indicators of a successful startup or company are its employees. Without hard-working and dedicated employees who believe in your cause, it will be very hard to lead your company to the top. Unfortunately as part of the growing process, finding these type of employees isn’t always the easiest task and it may come time to let a certain employee or two go. To protect yourself and your company when firing an employee, you can take the following precautions:

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What You Need to Know About Doing Business Overseas

Is it just me, or does the world seem like it keeps getting smaller and smaller? You can get to any country in the world in about 30 hours, use free apps on your phone to talk to anyone, anywhere, and it’s never been easier to connect with fellow business people around the globe to achieve your company’s goals (including suppliers, computer programmers, investors, etc.). While virtual borders are getting easier to cross, there are still key points that you need to keep in mind when planning to conduct business overseas.

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Is Your Website’s Privacy Policy Protecting You to the Fullest?

Is there really any privacy on the Internet? From cookies to spyware, there is a lot of behind the user tracking taking place that the consumer may or may not be aware of. As a business, the data that you are collecting is valuable as you build, iterate, and promote your website and develop your next marketing strategy. You need to be transparent with your customers to build trust, and this is precisely why you should have a well constructed website privacy policy in place. 

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Think You Have the Next Great Invention? Now What?

Creating, testing, and refining an idea may take hundreds of hours, but for many inventors that just may be the easy part. Once a prototype is pieced together, many creators don’t have a clue as to what the next step is towards marketing their product.

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The New Standard for Software Patents

Software patents came into existence in the early 1990′s and have been extremely overbroad and vague. In fact, lawyers, judges, inventors, and engineers have never truly known what software patents actually cover and because of that, thousands of meaningless and low quality software patents have been issued every year. 

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