5 Steps to Buying a Business

Thinking about buying a business? Here are five steps to find the right business and close a favorable deal. 1. Consider the Pros and Cons of Buying a Business Pros Less risk. As opposed to starting one, buying a business gives you access to immediate cash flow and profits. You get an established reputation and brand, loyal customer base, […]

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Six Ways to Overcome Imposter Syndrome

Do you ever fear that one day everyone will realize you aren’t as smart, talented or hard working as they once thought? That deep down, you’re a fraud? This common psychological phenomenon in high achieving people is called imposter syndrome. Learn what it is and how to overcome it. What is Imposter Syndrome? Psychologists define imposter […]

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Rebranding Strategy: Kicking off the Process

How to Start Your Rebranding Strategy  Before your business decides to rebrand, you must start the process considering the legal issues involved. If you don’t, your rebranding strategy will be worthless and will put your company’s brand equity in danger. Protect Your Logo, Name and Tagline For the most part, two intellectual property rights — copyrights and trademarks — cover your brand. […]

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What is EMV Compliance and Why Do I Need to Know About It?

  Swiping your credit card is synonymous with making a payment for most consumers and businesses. However, the action and method of taking payments are about to change. New credit card processing procedures are set to change the way we process payments, thanks to the 2015 EMV Compliance Mandate. Tami Cohorst, contributor to Entrepreneur.com explains, “EMV is an acronym for […]

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